Repetition, Repetition, Repetition
Ever heard a tune you don't like being played on the radio, but after months of hearing it you notice you know all the words to it! That my friends is the essence of effective marketing. Deeply embedding an idea into a persons head, long after they first heard the message and without them even realising it. What you will notice though is that no matter how bad the message, if the message is played enough to a person they will eventually pick it up! whether they want to or not. Our jobs as entrepreneurs and business owners in essence is about being able to consistently play your message to an audience.
Funny enough as website owners though we may not be in control of the radio with enough practice you will find email campaigns are just as effective.
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